Saturday, October 1, 2011

Lower Manhattan Resurgent

By Roland Li

In the last decade, Elizabeth Berger has witnessed not merely the rebirth of the World Trade Center, but the transformation of Lower Manhattan. As president of the Downtown Alliance, the largest business improvement district in the United States, Berger has been one of the area’s biggest advocates, and her organization’s efforts have contributed to one of the most dramatic changes in the city.
“We’re about telling the story of Lower Manhattan on behalf of owners, on behalf of brokers, on behalf of the institutions, to attract commercial tenants, to attract residents and to grow tourism,” said Berger. “One of the founding ideas was the idea that creating a vital residential neighborhood would support, not supplant, Lower Manhattan as a compelling business. That has turned out to be the case.”
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